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Engage 2016November 18, 2016


Engage is PML’s monthly update on the Out of Home advertising market in Ireland. Click on the links below to view current and previous issues of Engage. To add your name to our Engage mailing list please e-mail james@pmlgroup.ie

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March

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April

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May

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August

September

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October

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November

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December

 

Posterwatch OctoberNovember 17, 2016


Posterwatch October 2016, Cycle 21 – 22

Click on image for full category report.

Posterwatch provides the most comprehensive information on the Out of Home market in Ireland. It measures the formats, weights, value and timing of every Out of Home campaign in Ireland, both North and South, every cycle.

For more information on Posterwatch please contact James Byrne or Colum Harmon on 01 668 2900.

ExploreNovember 15, 2016


Welcome to Explore, featuring extracts from PML Group’s research service plus items of interest from home and abroad.

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explore-june    explore-q2-2015  explore-q1-2015

Explore-Q4-2014  Explore-Q3-2014  Explore-Q2-2014  Explore-Q1-2014

Showcase 2016October 28, 2016


Showcase is our quarterly publication highlighting the best innovation in OOH.

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Posterwatch Q3 2016October 25, 2016


Posterwatch provides the most comprehensive information on the Out of Home market in Ireland. It measures the formats, weights, value and timing of every out of home campaign in Ireland, both North and South, every cycle

For more information on Posterwatch please contact:
James Byrne or Colum Harmon on 01 668 2900

Download the full report here

Posterwatch September 2016October 14, 2016


Posterwatch September 2016, Cycle 18 – 20

Click on image for full category report.

Posterwatch provides the most comprehensive information on the Out of Home market in Ireland. It measures the formats, weights, value and timing of every Out of Home campaign in Ireland, both North and South, every cycle.

For more information on Posterwatch please contact James Byrne or Colum Harmon on 01 668 2900.

Industry NewsSeptember 26, 2016


JCDecaux has been awarded the advertising contract to sell space on bus shelters from January 2017 by the National Transport Authority. Clear Channel is the incumbent.

Currently 1,843 shelters are maintained by Bus Átha Cliath (Dublin Bus) and Bus Éireann.

The agreement covers:

  • Maintenance of these existing bus shelters
  • The provision of additional bus shelters
  • The provision of additional advertising media at existing bus shelters (including digital advertising media)
  • The provision of advertising media at new bus shelters and the exploitation of such advertising media by way of sale of advertising rights for both existing and additional bus shelters.

The NTA values the contract at €30 million over its 63 month lifespan. The contract may be extended by up to 39 months at the sole discretion of the Authority.

Posterwatch August 2016September 8, 2016


Posterwatch August 2016, Cycle 16 – 17

Click on image for full category report.

Posterwatch provides the most comprehensive information on the Out of Home market in Ireland. It measures the formats, weights, value and timing of every Out of Home campaign in Ireland, both North and South, every cycle.

For more information on Posterwatch please contact James Byrne or Colum Harmon on 01 668 2900.

Posterwatch July 2016August 11, 2016


Posterwatch July 2016, Cycle 14 – 15

Click on image for full category report.

Posterwatch provides the most comprehensive information on the Out of Home market in Ireland. It measures the formats, weights, value and timing of every Out of Home campaign in Ireland, both North and South, every cycle.

For more information on Posterwatch please contact James Byrne or Colum Harmon on 01 668 2900.

Posterwatch H1 2016July 25, 2016


Posterwatch provides the most comprehensive information on the Out of Home market in Ireland. It measures the formats, weights, value and timing of every out of home campaign in Ireland, both North and South, every cycle

For more information on Posterwatch please contact:
James Byrne or Colum Harmon on 01 668 2900

posterwatch-h1

Download the full report here