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News & Views

Out \ Look: Meeting the Moment at the Vhi Women’s Mini Marathon

Vhi Women’s Mini Marathon shows how event-led OOH can meet audiences in the moment, with messages shaped around movement, mood and place.

Out \ Look: Love is in Bloom for Citroën

Citroën turns Bord Bia Bloom into a real-world brand moment, using a special build and citywide OOH to connect sponsorship with daily journeys.

Out \ Look: Lipton Projects Summer Feeling Across Dublin

Lipton uses large-scale projection and multi-format OOH to bring summer feeling to Dublin, pairing spectacle with everyday visibility.

Out \ Look: Electric Ireland signposts Darkness Into Light

Electric Ireland uses classic and digital OOH to keep Darkness Into Light visible, public and present in the final days before the walk.

Out \ Look: Sky brings entertainment to life on OOH

McVitie’s uses dynamic OOH and live time-based creative to make everyday pauses feel more relevant across commuter, retail and shopping moments.

Out \ Look: Sky brings entertainment to life on OOH

Sky uses a national OOH campaign, special build and illuminated formats to bring its entertainment line-up to life across everyday journeys.

Out \ Look: The Big Picture – Turning Cities into Movie Trailers

OOH brings movie marketing into the real world, building fame, awareness and anticipation for film releases across streets, malls and stations.
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